APAC Market Expansion

APAC is not one market. It's eleven different games.

Singapore, Indonesia, Malaysia, India, Korea, Japan — each has a different buyer, different sales cycle, different distribution logic, different regulatory environment. Most startups land in Singapore, run out of ideas for what to do next, and stall. We've navigated all of them.

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Works with founders through
National GRIP BLOCK71 Plug and Play ATUM Ventures

Sound familiar?

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Singapore is a stepping stone, not a market

Singapore is where you land. Indonesia, Malaysia, India — those are the scale markets. We help you sequence the right path.

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No local distribution partners

In APAC, distribution is relationship-based. We make the introductions that take years to build yourself.

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Regulatory and localisation complexity

Data residency, payment rails, language, enterprise buying cycles — each market has its own rules. We know them.

How Arc Shift works

01

Market prioritization

Which APAC market first? We assess based on your product, competitive advantage, and speed-to-revenue potential.

02

Entry strategy and positioning

Local ICP, adapted messaging, channel strategy, and regulatory considerations for the specific market.

03

First customer acquisition

Warm introductions, partnership sourcing, and hands-on customer acquisition support in-market.

If this is where you're stuck, let's talk.

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Who is Arjun Thomas?

18+ years as a venture builder, operator, and founder across 11 markets. Co-built and scaled ventures from validation through exit — as a founder, operator, and venture builder directly in the work. Worked directly with 100+ entrepreneurs and innovation teams across APAC.

Today, he works independently with founders and through programs like National GRIP, BLOCK71, Plug and Play, and ATUM Ventures.

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18+Years experience
100+Founders supported
11APAC markets